What is the difference between Multisearch and Elasticsearch?

It is incorrect to call Elasticsearch (ES) a ready-made solution for site search. The technology gives the possibility to develop a search but does not offer complete solutions. That is why you will have to look for additional services to implement such features as transliteration, typos correction, synonyms, multilingualism, and others. Multisearch (MS) - is a SaaS solution with a deep linguistic knowledge base, that provides a smart and fast search for websites and online stores.

That is not enough: Elastic is about 5% of the Multisearch.io product

Is smart search somehow related to ES? Yes, Multisearch was built using Elastic, but ES is about 5% of our entire product. This technology has limited functionality by default, with not really correct search results. For example, difficulties will arise if to use:

• transliteration-queries --  "Samsung galaxy smartphone" or "cvfhnajy cfvceyu ufkfrcb" will remain without results;
• queries with typos — "rubber boots” will not appear in the search results if words are written with mistakes "rabber boots" or "robber boots”;
• synonyms — the product "Parking system" will not be found for the queries "rearview camera", "parking video system”, "Parktronic" and "Parking radar";
• multilingual queries — search for information in several languages at the same time — Russian or Ukrainian search queries on the English version of the site will not lead to the desired results. For example, “пылесос”, “пилосмок”, “vacuum cleaner”. Using our functionality, you can search in different languages, and the results will be displayed depending on the site language.

ES doesn't have an algorithm of learning on conversion — it doesn't give out products based on popularity. The service does not take into account sales and views when calculating relevance. MS allows you to display the relevant products in the first positions, taking into account sales, views, and other important information. 

These features are also not available in the ES:

• autocomplete in the form of continuation of search queries, 
• dynamic filters that are generating instantly without reference to product categories.

There are also many nuances for setting up a search by SKU numbers and filtering by category, brand, price, or availability. Therefore to use ES as a complete smart search is not a good idea. But to assemble an in-house development team takes time and money.

Multisearch include everything: the necessary functionality, flexible configuration, and deep Analytics

Multisearch.io — is a ready-made product with our expertise, which takes into account promotional offers, availability, and other commercial needs of projects. MS can: 

• correct he usual misspellings and typos based on the context;
• detect an incorrect keyboard layout;
• provide the search box with transliteration;
• understand the morphology and semantics of words;
• provide you with its own database of synonyms for different niches which is updated daily and allows you to enter synonyms manually;
• adapt to your mobile version;
• provide the queries history;
• understand the multilanguage and the simple language in queries;
• enable a unique setting;
• improve search results;
• provide dynamic filters and autocomplete.

Another distinction from Elastic is flexibility. You can implement MS settings, not for the entire search, but for individual product groups. 

With MS you will also have access to Analytics - a powerful tool for supporting sales on the site. It allows you to keep track of what items your clients did not find and how many times did they search for those products. In addition to queries without results, the functionality allows you to track search operations, clicks on products, categories, autocomplete, corrected queries, and other data.

Enlist the support of experts and get maximum orders from the hottest audience on the site

By implementing MS to your site, in addition to the above functionality, you will get full support in the chat and by phone. Our marketers, analysts, programmers, and other technical specialists will help you reach the maximum level.

Also, our search can withstand any load, modifications, and updates.

Our partner's statistics are better than any promises and loud statements:

• thanks to smart search site pampik.com achieved high performance. According to the words of Traffic Manager Igor Mikolaevsky, within 2 weeks after the product was introduced, the conversion rate from the search box increased by 300%, the number of rejections decreased by 2-3 times, and the number of users who use the search box increased from 4% to 15%;
• Viktor Kishchenko, the Project Manager of the Kontramarka ticket operator, said that the next day after MS was connected, the internal site search sessions per day increased by 5 times.

To compare the performance of MS with ES or any other search implemented on your site just leave us a request. You have the opportunity to test our smart and fast search for 14 days for free.